One small stretch of road, one giant leap for well-being
Community Story

Once a relative backroad, in less than a decade Hoffman Road has transformed into an important thruway to the new residential, retail and dining developments on the east side. And not just for cars. Safety concerns began to surface to the Greater Green Bay Active Communities Alliance, a work team convened by Wello that works to advocate for active environments. Because of the road’s location, improvements had the potential to impact several municipalities as well as support the fast-growing and economically important areas of Bellevue and Ledgeview. Wello worked to bring community advocates, local elected officials and County staff together to discuss solutions. The result: since the road was slated for repair in 2019, the addition of bike-friendly components could fold into existing county improvements.